Discover Fashion
Differently

Explore a World of Style with Immersive Videos and Unique Global Brands — All in One Socially Inspired Space

Who We Are


uLook, founded in February 2024 in Wyoming, is an American startup redefining fashion retail. Our platform combines immersive product presentations with dynamic short-form videos in a social media-inspired environment. We connect fashion enthusiasts with a diverse array of unique products from global brands, ranging from well-established names to emerging small and medium-sized enterprises. Committed to transparency, quality, and customer satisfaction, uLook is dedicated to becoming the go-to destination for authentic and diverse fashion experiences.

What We Do


uLook is more than just a marketplace; it's a platform designed to enhance the shopping experience by blending traditional e-commerce with social media features.

Our users can explore and purchase fashion items from a curated selection of global brands. We add a layer of engagement by encouraging users to share their outfits daily and earning rewards. These rewards can be redeemed for purchases on the platform.

A key feature of uLook is its efficiency, offering a quick and detailed comparison of multiple brands within the same category, making it easy for users to discover new favorites in just 5 minutes.

Unique Value Proposition

uLook distinguishes itself by merging the best of marketplace functionality with social media dynamics, creating an engaging and rewarding shopping experience. We emphasize significant interaction between users and content creators, offering a platform where fashion items are showcased through creative and influential content.

This approach not only enriches the shopping experience but also builds a vibrant global fashion community. By prioritizing transparency and quality, we ensure that every product meets the highest standards, empowering consumers to make informed purchasing decisions and stay connected with the latest trends.

Our Mission

At uLook, our mission is to create a global fashion community where consumers can effortlessly discover and purchase unique products from brands worldwide. We aim to transform the fashion shopping experience by upholding the highest standards of transparency and quality. Additionally, we are passionate about supporting small and medium-sized brands, providing them with the visibility they need to thrive in the global market.

PREMIUM QUALITY

Profiles of the Co-Founders and Partner


Profiles of the Co-Founders and Partner


Felipe Mendez Tannure, Co-Founder

Felipe Mendez Tannure, at 23 years old, is a co-founder of uLook. With 6 years of experience in customer service and brand management, Felipe blends his expertise with a deep passion for fashion. His leadership and vision have been instrumental in shaping uLook into a distinctive platform that integrates fashion with technology and social engagement. Felipe’s innovative approach and commitment to excellence drive uLook’s mission to enhance the fashion shopping experience.

Juan Daniel, Partner – Online Marketing & User Acquisition

Juan Daniel brings a wealth of experience from the creative industry, where he has expertly combined his skills in 3D design, photography, and video to deliver innovative visual solutions. Holding a diploma in computer science and a certificate in arts and animation sciences, Juan possesses a strong technical foundation that enhances his artistic vision. His experience managing content for prominent YouTubers and his expertise in digital marketing and content management play a vital role in shaping uLook’s online presence and user acquisition strategies. Originally from Colombia and now a Canadian resident, Juan continues to refine his skills and contribute to the growth of the creative and digital marketing communities.

Ricardo Romero Tannure, Co-Founder

Ricardo Romero Tannure brings nearly 28 years of IT experience, having demonstrated expertise across both private companies and government institutions. His extensive background in guiding complex IT projects ensures that they align with strategic goals and deliver meaningful results.

As a Company Architect at Laval City, Ricardo specializes in integrating cutting-edge innovations, with a strong focus on Industry 4.0 and digital transformation. His dedication to continuous learning and keeping abreast of emerging trends makes him an invaluable asset in driving effective IT solutions and advancing uLook’s technological capabilities.

Promotional Video


Discover how uLook is transforming the fashion retail experience by merging immersive shopping with engaging social media features.

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